Khroma tile collection celebrates the expressive power and natural character of the ancestral material from which everything originates: clay. The design project began from the origins: clay mixed and shaped with water, compressed and left to dry in wooden moulds. The NovaBell research laboratories retraced this ancient technique from original pieces, and used it to form new surfaces with a timeless beauty. The new porcelain surfaces reflect every step in the design process: the finely calculated particle size, the incredible authenticity and the tactile depth.

Kobe is a marble effect tile collection inspired by reminiscences of classical beauty, to tell stories of contemporary life. The broad vein patterns of the Calacatta Viola contrast with the ever-changing streaks in the Statuarietto shades, for floor and wall coverings with an impressively authentic effect.

Oro tile collection is synonymous with precious material. The tile collection is inspired by the marvels of nature and interprets these precious marble with realistic veining and colour variation.

Stone, a primordial element and its various structures, become the subject of this new creative project. Starting by repurposing the complex simplicity of a stone from the Nordic lake. A stone characterized by a mixture of grains of various sizes, where the random variation of graininess and the change of the various shades in tone – given by the different point of its extraction – are its fundamental characteristics. To enhance these natural characteristics we immersed in a study and analysis of different cuts and tones, aiming primarily towards architectural design.